Personal Finance PR

Through SKV’s work with some of the UK’s largest insurance companies and banks, we have developed a range of online PR and traditional media strategies to launch new personal finance products to the general public.

The team has excellent relationships with personal finance editors on national and regional media, and our executives have an expert eye for finding news stories from clients’ technical and financial information.

Our specialisms include award-winning creative photography, managing product launches and issues management.

The Co-operative Bank tasked SKV with promoting its Paypoint service to hard-to-reach groups in major conurbations. The Paypoint paying facility is for people without access to bank accounts.

SKV’s campaign for credit unions promoted the benefits to residents of saving money in their local communities, at the same time raising awareness of the Co-operative Bank.

For Swinton Insurance, SKV has launched targeted campaigns promoting personal finance products, driving footfall to Swinton shops for face-to-face advice.

For Swinton, mass consumer audiences are targeted via creative news stories which exploited the news agenda.

Press releases are optimized for Search Engine rankings and a variety of online PR tools employed to ensure Swinton is competing for Internet awareness on the basis of its competitive pricing.

If you need PR for personal finance products or services, call SKV on (0161) 838 7770.