SKV was retained by Placefirst, a Manchester-based build-to-rent developer specialising in transforming residential properties into high quality, design-led, energy efficient and affordable private rental homes for families and via its heritage division, bringing old and often listed buildings back to life as vibrant mixed-use developments.

Following a funding deal with ESO Capital in May 2016, Placefirst is set to deliver an initial 1,000 family homes across the North of England on sites that it has secured.

The agency brief was to raise the profile and awareness of Placefirst and its specialist property developments in areas such as Accrington and Morecambe via sustained and targeted coverage in relevant regional, trade and national media, both print and online.